Note: French version is on my other food blog La cuisine de Babeth
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The mailman doesn't like me much! I got to this conclusion while waiting for my "Elle à table" to arrive in my mailbox many days after it hit the shelves! It was mocking me from all Antibes newspapers stands.
An interruption here to explain to the non-French readers what is Elle à table. I'm sure you all know Elle the fashion magazine, it's available in French, English (US, UK, New Zealand ...), German, Russian, Japanese and so one. In most places it's solely a monthly fashion magazine but in France Elle is actually published weekly, with 4 detachable recipes cards at the end. Our local market also sees every 2 months Elle à table, an Elle sister magazine dedicated to cooking, how lucky are we hum? The magazine is loaded with recipes, articles about chefs and foodies, products and what to eat on vacation.
Anyway, I'm a subscriber to that cooking magazine and typically one of the perks of being a subscriber is to get it before everybody else.
So after hundreds of hours late here it comes with an engaging message on its cover: "all new presentation". But after browsing through it, I wasn't calmed down. The look of the cover is dull. Inside it's all "green". Meaning not a lot of colors in the recipes, only shades of green and then more shades of green. But May and June are great month for colorful grocery shopping. Farmers markets stalls are in full bloom at this time of the year, packed full with fruits and veggies de saison. Green is nice but almost only green recipes ?? Sorry guys but I'm not a rabbit!
I was even more pissed off when I hit the precious recipes cards at the end of my magazine: ads have crept among them. Then they tried to catch up with the web 2.0 and added some blogs' articles. The only major problem is: those articles are only old posts from the blogs. Why paying for a magazine to get old blog post that you got for free weeks ago? Another example of old media trying to be internet cool and getting it way wrong. What's next, clamor the arrival of web 3.0??
I will be waiting for the next issue to make up my mind and give Elle à table another chance if they can stick to seasonal varied recipes and published original materials.
Wait and see.
Update: well, I waited and Elle à table changed! Check out my new review here!